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Advertising accounts managers and creative directors salary in Wales

Full-time average annual pay in Wales

£43,144

2025 · moderate suppression

Median

£43,144

Mean

£45,515

Region-level range withheld by ONS — UK-wide, the middle half of advertising accounts managers and creative directors earn £33,276£62,896. See full methodology →

Skilled Worker visa minimum

£46,000

Employment patterns

  • 83% of Advertising accounts managers work full-time
  • 19% are self-employed
  • 96.8% of employees have permanent contracts

Understanding Advertising accounts managers and creative directors pay in Wales

The typical advertising accounts managers and creative directors in Wales earns a median salary of £43,144 in 2025/26 6.9% (£3,212) below the UK-wide median of £46,356. These figures come from the ONS Annual Survey of Hours and Earnings (ASHE), so they reflect actual reported pay rather than self-reported estimates or job-advert ranges.

Across the UK, Wales ranks 2nd of 9 regions for advertising accounts managers and creative directors pay. Regional medians run from £29,762 in South West up to £52,834 in London, a spread of £23,072 (78%).

The mean (average) salary is higher, at £45,515. When the mean sits above the median like this, a smaller group of high earners pulls the average up, which is why the median is the better guide to what a typical advertising accounts managers and creative directors in Wales actually earns.

To see what £43,144 means after income tax and National Insurance, use the take-home pay calculator below — it also factors in student loan repayments.

Take-home pay estimate

Tax year 2025/26
£
Annual
Gross salary£43,144
Income tax£6,115
National Insurance£2,446
Take-home pay£34,583

Estimate only · 2025/26 HMRC rates · Standard tax code · No pension contribution · Not financial or tax advice

How Advertising accounts managers and creative directors pay varies by region

London is the highest-paying region for advertising accounts managers and creative directors at £52,834 — 14% above the UK median. South West is lowest at £29,762.

UK median £46,356

Advertising accounts managers and creative directors median and mean salary by UK region, sorted highest to lowest.
RegionMedianvs UK
London
£52,834
£52,834Mean £60,870
+14%
Wales (current region)
£43,144
£43,144Mean £45,515
-7%
North West
£42,609
£42,609Mean £43,692
-8%
East Midlands
£42,254
£42,254Mean £43,431
-9%
South East
£39,258
£39,258Mean £36,727
-15%
West Midlands
£35,877
£35,877Mean £42,064
-23%
Scotland
£35,813
£35,813Mean £43,204
-23%
East of England
£35,619
£35,619Mean £36,858
-23%
South West
£29,762
£29,762Mean £33,074
-36%

Sorted highest median to lowest. The vertical line marks the UK median (£46,356); ‘Vs UK median’ compares each region’s median to it. Suppressed values mean ONS withheld this figure because the sample was too small to publish.

How advertising accounts managers and creative directors pay in Wales has changed over time

Median annual pay for advertising accounts managers and creative directors in Wales by year, shown against the UK-wide median (Source: ONS ASHE). The shaded band is the UK-wide 25th–75th percentile range — ONS does not publish percentile ranges at region level.

Wales median

UK median

UK-wide 25th–75th percentile range

Pre-2021 figures mapped from SOC 2010 via ONS concordance table

How the figures are sourced

Data sources: Official UK earnings data (2025 provisional)(opens in new tab)

Related roles in Media Professionals

Other published roles in this occupation group. View category overview →

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